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Industry > Pharmaceuticals > Influencing External Organizations

Influencing External Organizations Research

Pathways to Pharmacy Relations Excellence 
Benefit from specific financial and operational recommendations as well as guiding principles for success... (ID PSM-202)
Price: $1124.00


Brand Equity and Loyalty Through Oncology Marketing 
With easy access to information on the Internet, more people than ever are taking the responsibility of researching their own disease treatment options -- especially with such life-threatening illnesses as cancer... (ID PSM-218)
Companies Profiled: Bayer, CTI Molecular Imaging, Myriad, Wyeth, more ...
Price: $1185.00


Serving the Healthcare Needs of Employers: Employer Market Strategies and Tactics 
Forward-thinkers in the biopharmaceutical industry recognize employers as true payers of healthcare, ready to assume a more active role in healthcare decision making... (ID PSM-237)
Companies Profiled: Alcon Labs, Abbott, Bayer Healthcare, Boehringer Ingelheim, more ...
Price: $3395.00


Patient Advocacy & Professional Organizations: Building Effective Relationships 
Study these winning practices to gain a deeper understanding of how leading companies interact with patient advocacy and professional organizations to create lasting relationships and partner for successful activities... (ID SM-156)
Companies Profiled: Abbott Laboratories, AstraZeneca, Bristol-Myers Squibb, Eli Lilly, more ...
Price: $4950.00


Best Practices in Pharmaceutical Conventions Management 
Learn how top pharmaceutical companies transform their conventions departments from tactical implementors to strategic innovators... (ID SM-159)
Companies Profiled: 3M, Amgen, AstraZeneca, Bayer, more ...
Price: $1557.00


 


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